岗位介绍

从一张商品图到一条社媒视频，好的营销内容既要吸引人，也要把产品和服务介绍清楚。我们希望通过AI，让更多商家轻松完成这些创作。

你将参与面向商家及企业用户的AI创意工具，深入了解他们的经营场景与内容制作需求，把用户洞察转化为具体的产品方案。

从需求研究、功能设计到上线验证，你会与团队一起探索，怎样让AI更好地融入实际工作，让内容制作更高效、操作更顺手、结果更符合用户期待。

你将参与

1. 用户研究与工作流程分析

通过用户访谈、实际任务观察、反馈和数据分析，了解商家及企业用户如何制作营销内容，梳理不同角色的目标、操作步骤与高频困难。

2. 需求判断与产品方案设计

识别值得优先解决的问题，参与使用流程、功能与交互设计，输出产品原型和需求文档，明确输入、输出及效果要求。

3. AI工作流与功能探索

针对图片、视频等内容制作场景，探索将重复步骤、专业经验与AI能力转化为可复用的工作流程或功能，减少用户的操作与试错成本。

4. 产品落地与质量验证

与算法、研发、设计、测试及运营团队协作，推动方案开发与上线；结合真实任务，验证内容效果、操作体验及结果稳定性。

5. 数据分析与持续优化

关注任务完成、内容采用、制作效率和持续使用等表现，结合用户反馈判断产品是否解决了实际问题，持续推进优化。

我们期待你

• 对AI应用、创意工具或商家经营场景有兴趣，愿意深入了解一项工作实际如何完成。
• 能梳理复杂流程，区分用户提出的需求与背后要解决的问题，形成清晰、有依据的判断。
• 有动手尝试的习惯，愿意通过原型、工具或小项目验证想法，了解AI的能力与局限。
• 表达清晰、逻辑有条理，能说明方案与取舍，并与不同专业背景的伙伴协作。
• 具备基础产品设计与数据分析能力，能用合适的工具表达方案、分析问题。
• 主动、好奇，既愿意探索新的可能，也能跟进细节，推动方案落地。
• 具备英语或目标市场语言能力，能够支持资料阅读、用户需求理解及日常业务交流。

以下经历会加分

• 自己搭建过AI工具、Agent或自动化工作流，能说明使用场景、个人贡献和实际效果。
• 有B端产品、创意工具、用户研究或相关实习经历。
• 为个人经营、社团或商家制作过营销内容，对素材准备、内容制作及发布过程有实际体会。
• 了解海外商家的社媒营销习惯，或持续研究过某类行业的经营与内容需求。
• 有海外学习、生活、实习经历，或跨文化项目经验。

About the Role

From a product photo to a social video, marketing content needs to catch attention and make a business’s offer clear. We want AI to make creating that content easier for more businesses.

You’ll help build AI creative tools for business owners and teams, getting close to their day-to-day work and turning what you learn into practical product solutions.

From research and feature design to launch, you’ll explore how AI can fit into real workflows—making content creation faster, the tools easier to use, and the results more useful.

What You’ll Work On

• Understand how businesses create content. Conduct interviews, observe real tasks and review feedback and data to map users’ goals, workflows and recurring frustrations.
• Identify the right problems to solve. Help prioritize needs and design workflows, features and interactions. Produce prototypes and product requirements with clear expectations for inputs, outputs and quality.
• Explore AI-powered workflows. Find ways to combine repetitive steps, creative expertise and AI capabilities into reusable features that reduce manual effort and trial and error.
• Help deliver reliable products. Work with AI, engineering, design, QA and operations teams to develop and launch solutions. Test them against real tasks to assess output quality, usability and consistency.
• Measure whether the product helps. Look at task completion, whether users choose to use the content they create, production efficiency and repeat usage. Use those findings to guide improvements.

What You’ll Bring

• An interest in AI applications, creative tools or how businesses operate—and a willingness to learn how the work actually gets done.
• The ability to break down complex workflows and distinguish a requested feature from the underlying problem.
• A hands-on approach. You’re willing to build a prototype, try a tool or run a small experiment to understand what is possible.
• Clear communication and structured reasoning. You can explain a proposal and its trade-offs to people with different areas of expertise.
• Foundational product design and data analysis skills.
• Curiosity and initiative, paired with the attention to detail needed to move work forward.
• English or another relevant market language sufficient to research the market, understand user needs and communicate about your work.

Experience We’d Love to Hear About

• An AI tool, agent or automated workflow you built, including what it was for, your contribution and how well it worked.
• Internships or projects involving B2B products, creative software or user research.
• Marketing content you created for a personal venture, student organization or business, with firsthand experience of the production process.
• An understanding of how businesses use social media in international markets, or sustained research into a particular industry’s marketing needs.
• International or cross-cultural study, work or project experience.